talm

A pink fuzzy pouch with the word "talm" on it sits in front of a white background. Inside the pouch are three skincare products. The products are all labelled "talm" and are in white bottles with black lettering. The products are a serum, an oil, and a balm. The serum is in a white bottle with a black cap. The oil is in a glass bottle with a dropper. The balm is in a white jar with a black lid. The products are all arranged neatly inside the pouch. The image is simple and clean, and the products are well presented. The image is likely a promotional photo for a skincare brand. 

Image credits: brand

Country of Origin : France
Parent Company: NA

talm

The talm brand is known for its dedication to high-quality, sustainable products, while embodying a narrative that weaves together innovation, craftsmanship, and a strong commitment to ethical beauty. Its focus on maternity cosmetics that combines not only safety but results makes it a uniquely brilliant brand in the ethical beauty space!

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talm is a brand that emphasises high-quality, sustainable products through innovation and craftsmanship while also highlighting its commitment to environmental stewardship and community engagement. Although claims of being cruelty-free and vegan await verification, talm proudly holds organic certification and utilises recyclable, compostable materials. 

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OhGiGi!

Three small glass jars of "Oh Gig!" brand toothpaste are arranged in a diagonal line on a pink surface. Each jar has a silver lid, and the label features a white circle with "Oh Gig!" in black, surrounded by a smaller white circle with "Minty Brush" in black. The jars are filled with a dark brown substance. The label on the jar closest to the camera features a blue circle, the middle jar has a pink circle, and the top jar has an orange circle. The jars cast shadows on the surface. The words "Good Habits, Good Planet" appear on each jar. 

Image credits: brand

Country of Origin : Australia
Parent Company: NA

OhGiGi!

OhGiGi! toothpowder has a unique brand story that highlights its commitment to natural ingredients and oral health. The brand was created with the vision of providing an effective, eco-friendly alternative to traditional toothpaste, focussing on sustainability and wellness. By combining innovative formulations with a passion for clean living, OhGiGi! aims to revolutionise dental care while promoting a healthier planet.


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OhGiGi! toothpowder stands out for its dedication to natural ingredients and sustainability, offering an eco-friendly alternative to traditional dental care while promoting wellness and a healthier planet. The brand emphasises its cruelty-free, organic, and biodegradable practices, although some claims await third-party verification. 

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Hello Wink

Four cardboard tubes, each with a different colour stick inside, are arranged on a white surface. The tubes are all labelled with the same text "hello wink" and a different colour name. The colours are "Mystic," "Red Queen," "Star Dust," and a blank tube. The tubes are made from a natural brown cardboard material. The colours are vibrant and bold. The image is a close-up of the tubes. The background is white. The image is well lit, and the colours are clear and sharp. The tubes are arranged in a way that is visually appealing. The image conveys a sense of fun and playfulness.

Image credits: brand

Country of Origin : Canada
Parent Company: NA

Hello Wink

Hello Wink is a brand that has carved a niche for itself in the realm of personal care and wellness, particularly focussing on products that promote self-love, confidence, and empowerment. The story behind Hello Wink is rooted in the desire to create a positive impact on individuals' lives through thoughtful and innovative products.


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  • Hello Wink states that they are a cruelty-free and vegan brand, although both statements are yet to be verified by an accredited body.

  • Hello Wink doesn't use synthetic fragrance.

  • Hello Wink claims to be biodegradable and plastic-free.

Hello Wink is a personal care and wellness brand dedicated to fostering self-love and empowerment through innovative products while emphasising its cruelty-free and vegan ethos, though these claims await verification. The brand aims to make a positive impact on individuals' lives with a focus on sustainability and thoughtful design.

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Animal-friendly, People-friendly Elizabeth Algar Animal-friendly, People-friendly Elizabeth Algar

LILIXIR

The image shows two bottles of serum in a blue box. The bottles are labelled "Ageless" and are both in a triangular shape. The bottle on the left is brown and labelled "Rejuvenating Day Serum." The bottle on the right is blue and labelled "Rejuvenating Night Serum." The box is open, and the bottles are visible. There are white flowers on the right side of the image. The image is clean and well-lit. The bottles are positioned in a way that is both aesthetically pleasing and informative. The image is likely intended to be used for marketing purposes.

Image credits: brand

Country of Origin : Canada
Parent Company: NA

LILIXIR

LILIXIR has a unique brand story that reflects its commitment to quality and innovation. The brand was born from a passion for creating exceptional products that enhance beauty and well-being, blending nature and science seamlessly. Each item is crafted with care, aiming to empower individuals to embrace their true selves while enjoying the benefits of thoughtfully sourced ingredients.


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LILIXIR stands out for its dedication to quality and innovation, offering cruelty-free and vegan products that empower individuals to embrace their beauty through thoughtfully sourced ingredients. The brand's commitment to inclusivity is further highlighted by the inclusion of braille on its packaging

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Antipodes

Image credits: brand

Country of Origin : New Zealand
Parent Company: NA

Antipodes

Antipodes is a skincare brand that was founded in New Zealand in 2006 by Elizabeth Barbalich. The brand's story is deeply rooted in the natural beauty and unique biodiversity of New Zealand. Inspired by the country's pristine landscapes and indigenous plants, Barbalich set out to create a range of high-quality, organic skincare products that would harness the power of nature to nourish and rejuvenate the skin.


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Antipodes is a New Zealand skincare brand founded by Elizabeth Barbalich in 2006, focussing on high-quality, organic products inspired by the country's natural beauty and biodiversity. The brand is cruelty-free, vegan, organic, B-Corp certified, and uses sustainable practices in sourcing ingredients and packaging, making it quite the ethical beauty brand. 

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TRIBE 517

The image shows a jar of "Wild Honey Mask" surrounded by flowers and honey. The jar has a gold lid and a black label with a floral design. The flowers include white narcissus, yellow daffodils, purple hyacinths, and white tuberose. The honey is dripping down from the top of the image and is a golden yellow color. The image is set against a white background. This image is likely an advertisement for a beauty product. The flowers and honey suggest that the product is natural and luxurious. The jar's label indicates that the mask is made with tuberose, hyacinth, and narcissus.

Image credits: brand

Country of Origin : UK
Parent Company: NA

TRIBE 517

TRIBE 517 is about more than just products; it’s about fostering relationships and encouraging people to embrace their true selves. The brand often draws inspiration from various cultures, art, and nature, infusing its offerings with a sense of adventure and exploration. This connection to the world around us is evident in the designs, materials, and messages that TRIBE 517 promotes.


How does it fit into our “Green Beauty” standard?

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  • TRIBE 517 states that they are a cruelty-free and vegan brand, although both statements are yet to be verified by an accredited body.

  • TRIBE 517 Collective is free from synthetic colours, preservatives, matrix enhancers, thickeners, and fragrances. It does not harbour skin irritants or food allergens. No palm oils or mineral oils. No ethoxylated ingredients. Nothing from ‘the lab’ means it is safer for you to put on your skin, and it is safer to have on our planet.

  • TRIBE 517 uses recyclable, beautiful, and minimal wrapping.

TRIBE 517 emphasises the importance of building relationships and self-acceptance while offering products inspired by nature and culture, all while maintaining a commitment to cruelty-free and vegan principles. Their focus on natural ingredients and sustainable packaging reflects a dedication to both personal well-being and environmental responsibility.

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Aesop

A glass bottle of Aesop's In Two Minds Facial Toner stands against a plain white backdrop. The bottle is amber-coloured and contains a clear, slightly yellow liquid. The label is black with white text, and it reads "Aesop. In Two Minds Facial Toner Ambivalent pour le Visage With Hazel, Niacinamide, Chamomile Bud Hamamelis, Niacinamide, and Bourgeon de Camomille Equilibrating facial toner, formulated for combination skin. This refreshing and balancing toner gently addresses an oily T-zone, while after cleansing, apply toner to a cotton pad and wipe liberally across the face directly to the skin. Follow by hydrating with your preferred skin care... " The bottle has a black cap. The image is a simple, clear product shot that highlights the product and its label. 

Image credits: brand

Country of Origin : USA
Parent Company: NA

Aesop

Aesop is a renowned Australian skincare brand that was founded in 1987. The brand's story begins with its founder, Dennis Paphitis, who had a vision to create skincare that combined both science and nature. Inspired by the ancient Greek storyteller Aesop, known for his fables, Paphitis named the brand after him to reflect the brand's commitment to storytelling and the power of narratives.


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  • Aesop is certified as a cruelty-free and vegan brand, as both statements are verified by Leaping Bunny.

  • Aesop claims that they have an ethical sourcing program.

  • Aesop brand has already obtained their B-Corp certification.

Aesop aims to blend science and nature in their products. The brand is committed to cruelty-free and vegan practices. They emphasise their commitment to ethical sourcing, as evidenced by their certifications and initiatives.

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Annabelle Minerals

Image credits: brand

Country of Origin : Poland
Parent Company: NA

Annabelle Minerals

Annabelle Minerals was born out of a desire to create cosmetics that not only enhance one's appearance but also nourish and care for the skin. The brand's founder, driven by a deep love for nature and a commitment to sustainability, embarked on a journey to find the purest and most ethically sourced ingredients. This quest led them to remote corners of the world, where they discovered ancient beauty secrets and traditional methods of extracting minerals. Inspired by these timeless practices, Anabelle Minerals was created, offering a range of products that harness the power of nature to enhance and celebrate individual beauty.


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The brand is committed to using ethically sourced ingredients, ancient beauty secrets, and offering a range of products that harness the power of nature. Additionally, Annabelle Minerals claims to use 100% natural fragrance and is certified as a cruelty-free brand by PETA.

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Animal-friendly, People-friendly Elizabeth Algar Animal-friendly, People-friendly Elizabeth Algar

anecdote candles

Image credits: brand

Country of Origin : USA
Parent Company: NA

anecdote candles

anecdote candles are rooted in the founders' passion for storytelling and their desire to create a unique sensory experience. Brittany and Justin, both avid readers, realised that scents have the ability to evoke memories and emotions just like stories do. They wanted to combine these two elements and create candles that would transport people to different moments and places, allowing them to create their own anecdotes.


How does it fit into our “Green Beauty” standard?

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  • anecdote candles state that they are a cruelty-free brand, although this statement has yet to be verified by an accredited body.

  • anecdote candles claim to be phthalate-free.

anecdote candles claim to be cruelty-free and phthalate-free, although these statements have not been officially verified.

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LOHY

A woman is squeezing a bottle of hair gel into her hand. The bottle is green and black and says "Ahoy" on the side. The woman is wearing a striped shirt and has her hand outstretched. The background is white. The image is likely an advertisement for the hair gel. The image is well-lit, and the focus is on the bottle of hair gel. The image is clean and professional.

Image credits: brand

Country of Origin: Australia
Parent Company: NA

LOHY

Jonina Menzies, LOHY. founder and curl stylist, needed products that would allow her curly hair clients to re-create the same salon-quality results at home for the weeks between their hair appointments.
She created LOHY an Australian made hair care brand, design for curly girls!

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This curly hair care brand is not only known for its effective formulas, but also clearly demonstrates its commitment to ethical values.

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Animal-friendly, People-friendly Elizabeth Algar Animal-friendly, People-friendly Elizabeth Algar

10 Degrees Cooler

Image credits: brand

10 Degrees Cooler

10 Degrees Cooler was founded by a group of beauty enthusiasts who were passionate about creating products that not only enhanced natural beauty but also provided a cooling sensation on the skin. The brand's mission is to provide high-quality, innovative cosmetics that make you feel 10 degrees cooler, both physically and emotionally.

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  • 10 Degrees Cooler is a cruelty-free brand that has been certified by Leaping Bunny and Logical Harmony.

  • 10 Degrees Cooler states that they are an Organic brand, although this statement is yet to be verified by an accredited body.

10 Degrees Cooler is a skincare brand that focuses on delivering effective results while prioritizing sustainability and ethical practices, offering a natural and eco-friendly alternative to traditional skincare products. They are certified as a cruelty-free brand but their claim of being organic has not been verified by an accredited body.

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14E Cosmetics

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14E Cosmetics

From the start, 14e cosmetics focused on sourcing the highest quality ingredients and formulating products that were free from harmful chemicals. As the brand gained popularity, it expanded its product range to include skincare, makeup, and body care items. Today, 14e cosmetics is known for its commitment to clean beauty.


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14E Cosmetics is a cruelty-free and vegan brand that prioritizes natural ingredients and sustainable practices, making them a trusted choice for ethical skincare and makeup.

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.Oddity

.Oddity

.Oddity is a contemporary niche perfume house led by a design collective. The fragrances are inspired by a unique interplay of visible and invisible arts, awakening emotions and associations with the right energy to act and create.

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.Oddity claims to be cruelty-free and vegan, although these claims have not been verified by an accredited body. However, .Oddity is IRFA Compliant and uses environmentally friendly materials such as FSC-Certified Paper, FSC-Certified Woods, and Plastic Free Packaging.

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5 SENS

The image features two bottles of perfume, both with a minimalist design. The larger bottle, in the foreground, has a wooden cap and a white label with the brand name "5 SENS" and the fragrance name "CATCH FEELINGS." The smaller bottle, in the background, is a sleek, silver-capped bottle with a white label featuring the same fragrance name. The bottles are positioned against a blurred background of champagne flutes and a disco ball, creating a glamorous and celebratory atmosphere. The overall image evokes a sense of luxury and indulgence, highlighting the perfume's captivating fragrance.

Image credits: brand

Country of Origin: USA
Parent Company: NA

5 SENS

5 SENS is a luxury skincare brand that was founded with the vision of creating products that cater to all five senses - sight, smell, touch, taste, and sound. The brand believes that skincare should be a holistic experience that not only nourishes the skin, but also indulges the senses. Each product is carefully crafted using high-quality ingredients and innovative formulations to provide a luxurious and sensorial experience.


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5 SENS is a luxury skincare brand that prioritises sustainability, sensory experience, and high-quality ingredients in their products. Their commitment to cruelty-free and vegan practises, along with their innovative use of PCR Plastic sets them apart in the fragrance space.


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