Olivella
This overhead shot presents an array of Olivella Classic Face & Body Soap products arranged on a white marble surface. The composition includes three rectangular bars of soap, stacked unevenly on the left side of the frame. Each bar is a light brown hue and embossed with the "Olivella" brand name, accompanied by a stylised leaf design.
To the right, a clear plastic container with a white pump dispenser is filled with an amber-coloured liquid soap. The label, prominently displaying the "Olivella Classic Face & Body Soap" branding, is adorned with green accents and a QR code.
Surrounding these central elements are several small glass beakers, each containing a small amount of golden liquid, presumably olive oil, which adds to the thematic presentation of the products' key ingredient. The marble surface provides a clean, bright backdrop that enhances the visibility of the products and their packaging.
Image credits: brand
Country of Origin : Italy
Parent Company: NA
Olivella
Olivella is a luxurious beauty brand dedicated to harnessing the nourishing power of olives. Inspired by the Mediterranean, their products are crafted with high-quality olive oil and natural ingredients to deliver deep hydration, antioxidant protection, and radiant skin. From rich body creams to gentle soaps, Olivella blends tradition with modern skincare innovation, offering a touch of indulgent self-care rooted in nature’s simplicity.
How does it fit into our “Green Beauty” standard?
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Olivella claims to be cruelty free and vegan PETA.
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Olivella products are certified USDA Organic. Olivella products are all dermatologically tested in accredited third-party laboratories. Their chemists strictly follow ISO standards to ensure all formulae are pH-balanced and natural, verifying each batch is free from contamination.
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Olivella uses 100% recycled plastic (PCR – Post Consumer Resin) for its core bottles to reduce waste and resource use. The brand minimises non-renewable materials across its product line and ensures sustainable packaging by focusing on carbon emissions, energy efficiency, recycled materials, and compact designs.
Olivella distinguishes itself through a commitment to sustainability, ethical sourcing, and natural skincare. The brand prioritises biodegradable ingredients, cruelty-free practices, and eco-conscious packaging, making it a responsible choice for both people and the planet. While most claims reflect genuine environmental values, a few would benefit from further third-party verification to strengthen consumer trust.
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Sknfed
Three small, brown pouches containing organic hand cream, face moisturizer, and rose balm are arranged on a white surface with several light pink roses scattered around them. The pouches are made from natural materials and feature a simple design with the brand name "Sknfed" and the product name printed in black text. The pouch containing the hand cream is positioned in the foreground, while the face moisturizer and rose balm are positioned behind it. The pouches are surrounded by the roses and a white canvas bag with the Sknfed logo and website address printed on it. The image also includes a teal circle with the text "Free From Gift Awards Gold 2022" in a circular design. The overall image is clean, minimalist, and visually appealing, highlighting the natural and organic nature of the products.
Image credits: brand
Country of Origin: UK
Parent Company: NA
Sknfed
SKNFED is a science-led skincare brand that strips back the clutter, focusing on what truly works. Born from a fusion of dermatological research and minimalist beauty, their formulas target specific skin concerns with precision—no fuss, just results.
Each product is crafted with high-performance ingredients, free from unnecessary additives, to deliver visible improvements without irritation. Whether it’s hydration, blemishes, or ageing, SKNFED offers straightforward solutions for skin that’s fed exactly what it needs.
How does it fit into our “Green Beauty” standard?
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Sknfed is cruelty-free and vegan brand.
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Sknfed is proud to partner with domestic, family-run companies for 99% of their business needs.
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Sknfed is plastic-free packaging.
Sknfed articulates their commitment to the principles of passion, innovation, and a dedication to creating sustainable products that benefit both people and the environment, despite not being officially accredited as cruelty-free and vegan.
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Izzy Zero Waste Beauty
A collection of silver mascara tubes are scattered on a sparkly teal background. Each tube is labelled "Izzy" and "Zero Waste Mascara," with a black cap and a black ink inscription for the brand name. The tubes are scattered in a casual manner, with some lying horizontally and others diagonally. One tube has its brush extended, revealing the black mascara wand. The image is a close-up shot, showcasing the detail of the tubes and the sparkle of the background.
Image credits: brand
Country of Origin : USA
Parent Company: NA
Izzy Zero Waste Beauty
Izzy Zero Waste Beauty is a pioneering British brand dedicated to sustainable, eco-conscious beauty. Offering high-performance makeup and skincare, Izzy ensures every product is 100% waste-free. Their innovative, vegan formulas are cruelty-free and designed to minimise environmental impact without compromising on quality. Whether it’s their bestselling mascara or nourishing lip balms, Izzy proves that beauty can be both luxurious and kind to the planet.
How does it fit into our “Green Beauty” standard?
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Izzy Zero Waste claims to be a cruelty-free and vegan brand.
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Izzy Zero Waste Beauty is proud to partner with domestic, family-run companies for 99% of their business needs.
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Izzy Zero Waste Beauty is plastic free.
Izzy Zero Waste Beauty articulates their commitment to the principles of passion, innovation, and a dedication to creating sustainable products that benefit both people and the environment, despite not being officially accredited as cruelty-free and vegan.
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Bath House
The image displays a set of bath products from Bath House, including a white bottle of "Velvet Orchid & Cardamom Cleansing Body Wash" and a brown bottle of "Velvet Orchid & Cardamom Nourishing Body Lotion". Both bottles feature a simple, minimalist design, adorned with the brand's logo, a stylised "BH" within a circle. The products are set against a backdrop of a brown box with a subtle floral pattern, bearing the same branding as the bottles.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Bath House
Bath House is a British artisan brand founded in 1997 in the Lake District by a group of artists and designers who share a passion for natural skincare and fine fragrance. Guided by sustainability and craftsmanship, Bath House handcrafts its products in small batches in Cumbria using high-quality and ethically sourced ingredients like plant oils, botanical extracts and natural butters.
How does it fit into our “Green Beauty” standard?
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Bath House claims to be a cruelty-free and vegan brand.
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Bath House has stated that they choose to pay their staff the Real Living Wage, although they are not officially accredited.
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Bath House uses FSC-certified paper for its products.
Bath House is more than just what’s inside the bottle. The brand is built on meaningful values. Its packaging uses FSC-certified paper to support responsible forestry and reduce environmental impact. Bath House is proudly cruelty-free and vegan, standing firmly against animal testing and showing genuine respect for nature.
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PLOUF
Three white bottles of Plouf Body Wash are arranged diagonally on a light blue surface. The bottles are cylindrical with white caps and rectangular labels. The top bottle has a green label and is labelled "Alpine Forest." The middle bottle has a light blue label and is labelled "Beach House." The bottom bottle has an orange label and is labelled "Narcissi." All three labels feature the brand name "Plouf" in large, bold letters, along with the phrase "Dive In" above it. Below the name of each scent, the labels indicate that the product is a "Body Wash / Gel lavant pour loe corps" and specify the volume as "250mL / 8.5 Fl.Oz." The bottles are positioned so that the labels are clearly visible, with the caps facing to the right.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Plouf
Plouf is a fresh and playful beauty brand that brings a touch of joy to skincare. Inspired by the carefree spirit of bath time (hence the name "Plouf"—the sound of jumping into water), the brand focuses on gentle, effective formulas with a fun twist. Think bright, minimalist packaging, delightful textures, and ingredients that leave skin feeling nourished and happy. Perfect for those who want straightforward skincare with a little bit of whimsy.
How does it fit into our "Green Beauty" standard?
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Their bottles, made from 95% sugarcane, are carbon-neutral.
Plouf is a vibrant, feel-good skincare brand that turns everyday washing into a little moment of joy, so you can lather up guilt-free. A fuss-free, planet-friendly range for those who want their skincare to be both cheerful and green.
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Wild
Wild natural deodorant refill in the Cherry Blossom scent. The refill comes in a pink box with a white label that reads "Wild Natural Deodorant Refill" and "Cherry Blossom." The packaging also features a green leaf icon alongside the text "Plastic-free refills" and "24-hour protection." The refill itself is a white cylindrical container with a green label stating "Wild Deodorant Refill e40g / 1.4 oz."
Image credits: brand
Country of Origin : UK
Parent Company: NA
Wild
Wild is designed to be kind to your skin and the planet. Housed in sleek, reusable cases, each product uses natural, skin-loving ingredients and comes in plastic-free, compostable refills. With a variety of refreshing scents, it’s an easy way to make your daily routine more sustainable, without compromising on quality or performance.
How does it fit into our "Green Beauty" standard?
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Wild claims to be a cruelty free and vegan with no accreditation.
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Wild is committed to using biodegradable packaging to reduce environmental impact.
Wild offers planet-friendly skincare that’s as kind to your skin as it is to the environment. Their vegan, cruelty-free products come in sleek, reusable cases with plastic-free, compostable refills, all made with natural ingredients. With refreshing scents and biodegradable packaging, it’s an effortless way to make your daily routine more sustainable without sacrificing quality.
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Monday Muse
The photograph elegantly captures two bottles of skincare products from the esteemed brand "Monday Muse," gently submerged in crystal-clear water, creating an almost ethereal, otherworldly effect. The delicate droplets clinging to the bottles further accentuate the liquid contents within, adding a sense of purity and refinement.
One bottle, a deep, nearly opaque black rectangular vessel, bears the label "The Nectar Vitamin Facial Oil." This luxurious product promises to nourish, balance, and soothe the skin, with key ingredients such as Kalahari melon, black cumin, and red raspberry. The second, a lighter, translucent bottle, is adorned with the label "The Juice Daily Serum." Its formulation focuses on strengthening, hydrating, and clarifying the skin, boasting a blend of vitamin B, black cumin, prebiotics, and centella asiatica. Both bottles feature minimalist, yet sophisticated branding, embodying the essence of a high-end skincare line. The overall aesthetic exudes refinement, elegance, and a sense of understated luxury. The image evokes a feeling of freshness and purity, perfectly suited for promoting premium skincare products.
Image credits: brand
Country of Origin: UK
Parent Company: NA
Monday Muse
Monday Muse is dedicated to supporting the health of your skin. In a world filled with overwhelming choices, they aim to provide clarity, enabling you to make thoughtful decisions. Their philosophy is simple yet profound: we craft minimalist yet meaningful products, enriched with purposeful ingredients you can trust to nourish and care for your skin with intention.
How does it fit into our “Green Beauty” standard?
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Monday Muse states that its products are 100% cruelty-free (non accredited).
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Monday Muse commits to ethically sourced ingredients including bakuchiol and squalane and claims to avoid exploitative labour. However, while they prioritise sustainable suppliers and ‘clean sourcing,’ they lack formal Fair Trade accreditation.
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Monday Muse has implemented carbon-neutral shipping and fully recyclable packaging as part of its environmental commitments, though these initiatives currently lack third-party certification.
Ethical Sourcing: Prioritises natural, traceable ingredients (e.g., bakuchiol, squalane) and sustainable suppliers. Highlights "clean sourcing" and ethical working conditions, though not third-party certified. Avoids exploitative labour.
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Nakin
Three small, white jars of Nakin skincare products are arranged on a tiled surface. The jars are labelled "Matti Formula Face Cream, Oily/Normal Skin," "Eye Cream Complex," and "Lip Treatment Balm," each containing a different cream for a specific purpose. The jars are arranged in a triangular formation, with the "Matti Formula Face Cream" jar at the top and the "Lip Treatment Balm" jar at the bottom. The tiled surface is a light beige colour with a pattern of dark grey lines. The image is lit from above, casting soft shadows on the jars and tiles. The image is clean and simple, showcasing the products in a professional and appealing way.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Nakin
Nakin Skincare has a unique brand story that revolves around a passion for natural beauty and effective skincare solutions. Founded with the belief that high-quality products can be both luxurious and eco-friendly, Nakin focuses on harnessing the power of natural ingredients to create skincare that enhances radiance and promotes healthy skin. Their commitment to sustainability and ethical practices sets them apart in the beauty industry, making them a favourite among those who value both quality and environmental responsibility.
How does it fit into our “Green Beauty” standard?
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Nakin Skincare is cruelty-free and meets the requirements of the Cruelty Free International Leaping Bunny program.
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Nakin prioritises sustainable packaging. Their jars are made from clear PET, which is the easiest to recycle. The bottles are made from sugar cane, and all of the packaging is BPA free.
Nakin Skincare stands out in the beauty industry by combining a commitment to natural ingredients with sustainable and ethical practices, offering luxurious, eco-friendly products that promote healthy skin. Their dedication to cruelty-free standards and recyclable packaging further emphasises their focus on quality and environmental responsibility.
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Nimbi
The image shows a variety of products from the brand Nimbi, all in a minimalist, natural style. The centrepiece is a set of four plastic-free disposable razors, packaged in a brown paper box with simple white lettering. The razors are arranged in a row on a white background, showcasing their sleek design. Next to them, a white cloth bag, likely a reusable shopping bag, holds a wooden brush with natural bristles. Two small round bars of soap, also from Nimbi, are neatly placed on the table. The image evokes a sense of sustainability and eco-conscious living, highlighting the brand's commitment to natural and ethical products.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Nimbi
Nimbi's brand story revolves around its commitment to innovation and sustainability, reflecting a deep connection to nature and a desire to enhance everyday life. The brand aims to inspire individuals by offering products that not only meet their needs but also promote a healthier planet. Through its unique approach, Nimbi seeks to create a community that values quality, creativity, and environmental responsibility.
How does it fit into our “Green Beauty” standard?
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Nimbi are 100% vegan and PETA-approved, meaning no animal testing or animal-derived ingredients are used in any part of our process. The materials we use are free from harmful chemicals too, including lanolin—a sheep-derived glue (a substance used in many conventional razors).
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Nimbi's products are designed with people’s health and safety in mind, ensuring a cleaner, safer shave for our customers. Nimbi are also committed to offering sustainable alternatives to the disposable plastic razor culture, which disproportionately impacts vulnerable communities who are often on the frontlines of pollution clean-up and waste management.
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Environmental sustainability is at the heart of everything Nimbi does. Nimbi has developed a mono-material razor that is biobased, certified compostable, and free from petrochemical plastics. Nimbi's products naturally degrade, with testing showing a significant rate of biodegradation in seawater—within 364 days. This ensures that the razor has minimal impact on marine ecosystems, which are severely affected by plastic pollution. By offering a product that saves 6.6 kt of CO2eq annually and has a 90+% better environmental impact than leading disposable razors, Nimbi are leading the charge in reducing the carbon footprint of everyday products. Additionally, Nimbi's commitment to sustainability is backed by a positive "valid, significant" impact rating from an LCA (Life Cycle Assessment) conducted and certified by Impact Forecast, the European standard. The testing results under ASTM 6691 further support Nimbi's commitment to the environment, showing that Nimbi's products biodegrade effectively in one of the harshest environments on Earth—the ocean.
Nimbi's brand story highlights its dedication to innovation and sustainability, offering vegan and eco-friendly products that promote a healthier planet while ensuring a cleaner, safer shaving experience. By prioritising environmental responsibility and creating biodegradable alternatives to traditional razors, Nimbi is making a significant positive impact on both individual health and the ecosystem.
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Ajen
The image showcases a gift set from the brand "ajen." The set includes two bottles of hand care products, a hand balm and a hand wash, both housed in amber glass bottles with black pumps. The products are presented in a box adorned with a geometric design featuring shades of green, red, and brown. A small card with the "ajen" logo and the message "A personal note for you" is placed in front of the box. The image captures a minimalist and elegant aesthetic, highlighting a thoughtful gift idea. The soft lighting and clean background create a sense of calm and sophistication.
Image credits: brand
Country of Origin : The Netherlands
Parent Company: NA
Ajen
Ajen's brand story revolves around its commitment to providing high-quality, effective skincare solutions that cater to diverse needs. The brand emphasises a deep connection to nature, using carefully selected ingredients to promote healthy skin while ensuring sustainability and ethical practices. Ajen aims to empower individuals by enhancing their natural beauty and fostering confidence through its thoughtfully crafted products.
How does it fit into our “Green Beauty” standard?
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Ajen is proudly cruelty-free, and Ajen ensure that neither their products nor the ingredients used are tested on animals. While they are not yet officially certified by PETA, this is something Ajen are actively pursuing as part of Ajen commitment to transparency and ethical practices.
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Ajen's products are crafted in the Netherlands with a focus on natural, non-toxic ingredients (at least 97% of the formula). Ajen avoids controversial substances like parabens, silicones, and microplastics, ensuring safety and wellness for both Ajen customers and those involved in the Ajen production process.
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Sustainability is at the heart of Ajen. Ajen's refillable "infinite bottles" reduce plastic waste by up to 70%, and all Ajen packaging is made from FSC-certified, recyclable materials with a high percentage of recycled content. Ajen is also B-Corp pending and a proud member of the Plastic Soup Foundation, reflecting Ajen's commitment to the environment.
Ajen's brand story highlights its dedication to high-quality, sustainable skincare solutions that empower individuals while prioritising ethical practices and environmental responsibility. With a focus on natural ingredients and cruelty-free production, Ajen aims to enhance natural beauty and foster confidence in its customers.
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Korres
This image showcases three skincare products from the brand Korres, each with a distinct purpose and ingredient focus. On the left, we see the Greek Yogurt Foaming Cream Cleanser, promising a gentle and effective cleansing experience. In the center, the Santorini Grape Velvet Skin Drink stands out with its dropper bottle, suggesting a serum-like consistency for a luxurious hydration boost. Finally, the Santorini Grape Poreless Skin Cream, presented in a jar, aims to refine the skin's texture and minimise the appearance of pores. They are grouped together to promote their ability to achieve a glowy skin finish.
Image credits: brand
Country of Origin : Greece
Parent Company: NA
Korres
Korres is a popular Greek beauty brand founded by Giorgos Korres in 1992 when he took over the pharmacy he grew up working in. Since then, the brand has been developing award-winning cosmetic products based on original Greek herbal remedies.
How does it fit into our “Green Beauty” standard?
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Korres is a PETA cruelty-free brand, whilst some of their products are vegan.
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Korres states that they have some Organic products, and avoid over 2,000 toxic ingredients in their products.
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Korres follows THE 6 LABS SUSTAINABILITY
CIRCLE.
Korres is a popular cosmetics brand that focuses on delivering effective results while prioritising traditional herbal remedies. They simultaneously commit to animal welfare, sustainability and ethical practices, thus offering ethical products inspired by greek beauty rituals.
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Insanely Clean
Transform your skincare routine with Insanely Clean's line of natural and ethical beauty products designed specifically for men. Explore more ethical beauty brands on Green Fig Beauty today.
A close-up image of two skincare products from the brand "Insanely Clean." The products are an instant moisturising mist and a day and night face wash. The products are both blue and white, and the image is taken against a white background with a leafy green plant in the background. The image is clean and minimalist, highlighting the products. The image is likely used for marketing or advertising purposes.
Image credits: brand
Country of Origin : USA
Parent Company: NA
Insanely Clean
Insanely Clean is a brand that has carved a niche in the cleaning and personal care industry, known for its commitment to producing high-quality, effective, and environmentally friendly products. The story behind Insanely Clean is one of innovation, sustainability, and a passion for cleanliness.
How does it fit into our “Green Beauty” standard?
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Insanely Clean states that they are a cruelty-free and vegan brand, although both statements are yet to be verified by an accredited body.
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Insanely Clean states that they are parabens free, sulphates free, phthalates free, silicone free, toxin free, dermalogically tested, and gluten free.
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Insanely Clean stands out in the cleaning and personal care market for its dedication to high-quality, eco-friendly products while emphasising its cruelty-free and vegan claims, which are pending verification. The brand's focus on innovation and sustainability highlights its commitment to providing safe and effective solutions for consumers.
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Husk & Seed
A brown cardboard gift box is open, revealing two small white muslin bags containing two small jars of beauty products. Both jars are from the brand "Husk & Seed Botanical Skincare." The jar on the left is labelled “Ultra Protective Lip & Hand Balm,” and the jar on the right is labelled “Instant Hydration Body lm." The gift box is sitting on a light brown fabric surface. A sprig of white flowers is lying on the fabric surface. The gift box is a perfect present for someone who loves to pamper themselves.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Husk & Seed
Husk & Seed has a unique brand story that reflects its commitment to quality and sustainability. The brand emphasises the journey from raw materials to finished products, showcasing its dedication to ethical sourcing and craftsmanship. Through its narrative, Husk & Seed connects with consumers who value authenticity and environmental responsibility.
How does it fit into our “Green Beauty” standard?
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Husk & Seed is a Leaping Bunny-certified cruelty-free brand, whilst being 100% vegan (not accredited).
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Husk & Seed uses naturally derived, recognisable ingredients, free from harsh chemicals and unnecessary alterations.
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Husk & Seed uses aluminium Tins & Miron Glass Jars. They choose recycled cardboard boxes, starch packing peanuts and ensure that there isn’t any unnecessary extra packaging.
Husk & Seed stands out for its commitment to quality, sustainability, and ethical sourcing, offering consumers effective skincare solutions made from natural ingredients while prioritising environmental responsibility through eco-friendly packaging. By choosing Husk & Seed, customers not only care for their skin but also support a brand dedicated to integrity and transparency.
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Facetheory
The image shows four skincare products from the brand FaceTheory. The products are all in white and brown packaging with a green logo. The products are: Glow-C Cream Cleanser, Glow-C Vitamin C Serum, Glow-C Rebalancing Toner, and Glow-C Daily Moisturizer. The products are arranged on a white surface. The image is likely an advertisement for the FaceTheory skincare line. It is clean, simple, and visually appealing. The products are well-lit, and the image is high-quality. The image is likely to be effective in attracting attention to the products and brand.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Facetheory
Facetheory is a skincare brand that has garnered attention for its commitment to creating effective, affordable, and environmentally friendly products. The story behind Facetheory begins with its founder, who was motivated by a personal journey in skincare and a desire to provide high-quality products without the typical markups associated with luxury brands.
How does it fit into our “Green Beauty” standard?
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Facetheory is a cruelty-free and vegan brand certified by PETA and Leaping Bunny.
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Facetheory has the B-Corp certification and offers carbon-neutral shipping (not accredited).
Facetheory stands out in the skincare industry for its dedication to producing effective, affordable, and eco-friendly products, all while maintaining a commitment to cruelty-free and vegan practices.
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Aeolis Skin
The image shows three bottles of body lotion, each with a different scent. The bottles are all made of dark amber glass and have black lids. The labels are white with black text and are embossed with the brand name, "Aeolis." The bottles are arranged in a row, with the "Fig & Lime" bottle on the left, the "Neroli & Olive" bottle on the right, and two bottles of "aeolis" in the middle. The bottles all have the same size and shape, and the labels are all in the same style. The image is set against a white background.
Image credits: brand
Country of Origin : Greece
Parent Company: NA
Aeolis Skin
Aeolis Skin has a captivating brand story that highlights its commitment to natural beauty and wellness. The brand draws inspiration from the rich heritage of ancient skincare practices, blending them with modern science to create effective, eco-friendly products. With a focus on sustainability and quality, Aeolis Skin aims to empower individuals to embrace their natural beauty while caring for the environment.
How does it fit into our “Green Beauty” standard?
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Aeolis Skin states that they are a cruelty-free and vegan brand, although both statements are yet to be verified by an accredited body.
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Aeolis Skin says no to artificial colours, synthetic dyes, genetically modified organisms, parabens, petrolatum, paraffin wax, sls, sles, ethanolamines, mineral oil, and animal by-products.
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Aeolis Skin emphasises its dedication to natural beauty and sustainability by merging ancient skincare traditions with modern science while promoting eco-friendly and cruelty-free products. The brand encourages individuals to embrace their natural beauty while being mindful of environmental impact.
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African Botanics
A trio of glass bottles containing body oils from the brand African Botanics. The bottles are arranged on a concrete platform against a white background. The bottle on the left contains Nourishing & Restorative Body Oil, the middle bottle contains Shimmering Gold Oil, and the right bottle contains Firming & Energising Body Oil. Each bottle features a black pump top and a black label with the brand name and product name. The body oils are a clear amber, a shimmering gold, and a clear brown.
Image credits: brand
Country of Origin : USA
Parent Company: NA
African Botanics
African Botanics has a unique brand story that highlights its deep connection to the rich biodiversity of Africa. The brand is dedicated to harnessing the power of indigenous plants and traditional knowledge, creating luxurious skincare products that celebrate the continent's natural heritage. Through sustainable practices and a commitment to quality, African Botanics aims to share the beauty and benefits of African flora with the world.
How does it fit into our “Green Beauty” standard?
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African Botanics products are Ethical Elephant cruelty-free and vegan.
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African Botanics adhere to the highest GMP manufacturing standards, and their formulas are created without unnecessary fillers or potentially harmful ingredients. All of African Botanics products are free from parabens, silicones, phthalates, mineral oil, artificial fragrance, colourants, and SLS.
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African Botanics's carbon footprint initiatives include implementing recyclable packaging, and working with reforestation programs. Additionally, they pledge to source mica ethically.
African Botanics stands out for its commitment to celebrating Africa's rich biodiversity through luxurious, sustainable skincare products that prioritise quality and ethical practices. By harnessing indigenous plants and traditional knowledge, the brand not only promotes the continent's natural heritage but also ensures its products are cruelty-free and environmentally responsible.
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Thirsty Cowboy
Image credits: brand
Image description: The image showcases four tubes of "Thirsty Cowboy Butter Balm" in different scents. From left to right, the scents are Lemon Cake with Desert Dates, Caramel with Desert Dates, Vanilla with Jojoba, and Strawberry with Prickly Pear. The image highlights the product's natural ingredients and appealing scents.
Country of Origin : USA
Parent Company: NA
Thirsty Cowboy
The Thirsty Cowboy brand is a unique and intriguing cosmetics brand that blends elements of Americana, country culture, and a passion for good food and drink.
How does it fit into our “Green Beauty” standard?
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Thirsty Cowboy states that they are a cruelty-free and vegan brand, although both statements are yet to be verified by an accredited body.
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Thirsty Cowboy is paraben-free.
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The Thirsty Cowboy brand embodies American culture, while emphasizing cruelty-free and vegan principles! Even though these claims await verification, its commitment to being paraben-free further highlights its focus on quality and ethical standards.
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Oh My Cream
This image shows a set of skincare products from the brand "Oh My Cream." The set includes three products: a "baume démaquillant" (makeup remover balm), a "gelée nettoyante" (cleansing gel), and a "poudre exfoliante" (exfoliating powder). The products are packaged in sleek white bottles and tubes with minimalist branding. The set comes in a box with a geometric design in shades of green, beige, and pink. The box features the brand name "Oh My Cream" and the tagline "skincare." This image is visually appealing and effectively showcases the products and their packaging. The image suggests a high-quality and luxurious skincare experience.
Image credits: brand
Country of Origin : Paris
Parent Company: NA
Oh My Cream
Oh My Cream has a unique brand story that revolves around its commitment to clean beauty and skincare. Founded with a passion for providing effective and natural products, the brand aims to empower individuals to embrace their skin's natural beauty. Through a curated selection of high-quality, eco-friendly products, Oh My Cream seeks to inspire confidence and promote a holistic approach to skincare.
How does it fit into our “Green Beauty” standard?
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Oh My Cream states that they are a cruelty-free brand, although this statement is yet to be verified by an accredited body.
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Oh My Cream is dedicated to clean beauty and skincare, focussing on empowering individuals to embrace their natural beauty with eco-friendly products. The brand emphasises confidence and a holistic approach, while its cruelty-free claims await verification.
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Suntribe
This image features a family pack of Suntribe sunscreen products, offering a 20% discount. The pack includes three tubes of mineral sunscreen: one for adults, one for babies and kids, and one for daily use. There is also a tin of after-sun balm with eucalyptus and jojoba. The products are all natural, organic, and reef-safe. The image highlights the brand's commitment to sun protection for the whole family. The products are displayed on a wooden surface with a blue and white background. The image is visually appealing and informative, showcasing the benefits of using Suntribe products for sun protection.
Image credits: brand
Country of Origin : Sweden
Parent Company: NA
Suntribe
Suntribe is a new brand by Karl, Hampus, and Julia—three friends that love nature and sport! They started Suntribe because they wanted to protect their home while enjoying the earth. This natural sunscreen brand is free of synthetic chemicals and unnecessary ingredients like perfumes and preservatives.
How does it fit into our “Green Beauty” standard?
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Suntribe states that they are a cruelty-free and vegan brand, although both statements are yet to be verified by an accredited body.
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Suntribe is a COSMOS and GMP-certified brand.
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Suntribe states they use recyclable packaging and have an efficient logistics system.
Suntribe's attention to detail is admirable. Every aspect of the brand is shown to have been carefully considered in terms of its impact on the world, from being a fully vegan brand to being totally reef-safe. Suntribe truly is a pioneer in sustainable skincare.
Let us know your experience with the brand below!
The Face Planner
Image credits: brand
Country of Origin : UK
Parent Company: NA
The Face Planner
The Face Planner brand story revolves around its mission to empower individuals in their skincare journey. It emphasises the importance of personalised routines and the transformative power of self-care, aiming to inspire confidence and well-being through thoughtful product offerings.
How does it fit into our “Green Beauty” standard?
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The Face Planner is a cruelty-free (non-accredited) brand.
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The Face Planner's skincare has been manufactured in Italy in accordance with the EU’s rigorous regulations, 1% of all profits from The Ultimate Plan to Smart Works, and all of The Face Planner products are free from: parabens, animal-derived ingredients, silicones and their derivatives, Sodium Laureth Sulphate (SLES) and Sodium Lauryl Sulphate (SLS) (sulphate surfactants), mineral oil & waxes (paraffin & paraffin wax) and petrolatum, artificial colours, harmful fragrances, talc, and microplastics (plastic microbeads). The ingredients used are a combination of naturally occurring and scientifically formulated. They are non-irritating, non-toxic, and highly effective.
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The Face Planner creates its products in small batches and focuses on sustainable sourcing, even though they aren't officially certified. They're aiming to roll out refillable packaging for all their items. The caps, lids, and pumps are made from recycled plastics, which can be recycled again. They opted for glass bottles and jars because they have a smaller environmental footprint, are durable, and can be reused easily. Their outer packaging is crafted in the UK from FSC-certified cardboard and uses biodegradable foils. The Face Planner skips secondary packaging since they see it as wasteful and unnecessary, which often just ends up in landfills. When selecting a manufacturer, sustainability was a top priority for them. They also care about making the production process more energy-efficient. Their manufacturer collaborates with a select group of top-notch suppliers to source ingredients who guarantee that their products are safe, and reliable.
The Face Planner is dedicated to empowering individuals through personalised skincare routines while prioritising sustainability and ethical practices. By focussing on high-quality, non-toxic ingredients and environmentally friendly packaging, the brand aims to inspire confidence and well-being in its customers.
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