Olivella
This overhead shot presents an array of Olivella Classic Face & Body Soap products arranged on a white marble surface. The composition includes three rectangular bars of soap, stacked unevenly on the left side of the frame. Each bar is a light brown hue and embossed with the "Olivella" brand name, accompanied by a stylised leaf design.
To the right, a clear plastic container with a white pump dispenser is filled with an amber-coloured liquid soap. The label, prominently displaying the "Olivella Classic Face & Body Soap" branding, is adorned with green accents and a QR code.
Surrounding these central elements are several small glass beakers, each containing a small amount of golden liquid, presumably olive oil, which adds to the thematic presentation of the products' key ingredient. The marble surface provides a clean, bright backdrop that enhances the visibility of the products and their packaging.
Image credits: brand
Country of Origin : Italy
Parent Company: NA
Olivella
Olivella is a luxurious beauty brand dedicated to harnessing the nourishing power of olives. Inspired by the Mediterranean, their products are crafted with high-quality olive oil and natural ingredients to deliver deep hydration, antioxidant protection, and radiant skin. From rich body creams to gentle soaps, Olivella blends tradition with modern skincare innovation, offering a touch of indulgent self-care rooted in nature’s simplicity.
How does it fit into our “Green Beauty” standard?
-
Olivella claims to be cruelty free and vegan PETA.
-
Olivella products are certified USDA Organic. Olivella products are all dermatologically tested in accredited third-party laboratories. Their chemists strictly follow ISO standards to ensure all formulae are pH-balanced and natural, verifying each batch is free from contamination.
-
Olivella uses 100% recycled plastic (PCR – Post Consumer Resin) for its core bottles to reduce waste and resource use. The brand minimises non-renewable materials across its product line and ensures sustainable packaging by focusing on carbon emissions, energy efficiency, recycled materials, and compact designs.
Olivella distinguishes itself through a commitment to sustainability, ethical sourcing, and natural skincare. The brand prioritises biodegradable ingredients, cruelty-free practices, and eco-conscious packaging, making it a responsible choice for both people and the planet. While most claims reflect genuine environmental values, a few would benefit from further third-party verification to strengthen consumer trust.
Let us know your experience with the brand below!
Bath House
The image displays a set of bath products from Bath House, including a white bottle of "Velvet Orchid & Cardamom Cleansing Body Wash" and a brown bottle of "Velvet Orchid & Cardamom Nourishing Body Lotion". Both bottles feature a simple, minimalist design, adorned with the brand's logo, a stylised "BH" within a circle. The products are set against a backdrop of a brown box with a subtle floral pattern, bearing the same branding as the bottles.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Bath House
Bath House is a British artisan brand founded in 1997 in the Lake District by a group of artists and designers who share a passion for natural skincare and fine fragrance. Guided by sustainability and craftsmanship, Bath House handcrafts its products in small batches in Cumbria using high-quality and ethically sourced ingredients like plant oils, botanical extracts and natural butters.
How does it fit into our “Green Beauty” standard?
-
Bath House claims to be a cruelty-free and vegan brand.
-
Bath House has stated that they choose to pay their staff the Real Living Wage, although they are not officially accredited.
-
Bath House uses FSC-certified paper for its products.
Bath House is more than just what’s inside the bottle. The brand is built on meaningful values. Its packaging uses FSC-certified paper to support responsible forestry and reduce environmental impact. Bath House is proudly cruelty-free and vegan, standing firmly against animal testing and showing genuine respect for nature.
Let us know your experience with the brand below!
PLOUF
Three white bottles of Plouf Body Wash are arranged diagonally on a light blue surface. The bottles are cylindrical with white caps and rectangular labels. The top bottle has a green label and is labelled "Alpine Forest." The middle bottle has a light blue label and is labelled "Beach House." The bottom bottle has an orange label and is labelled "Narcissi." All three labels feature the brand name "Plouf" in large, bold letters, along with the phrase "Dive In" above it. Below the name of each scent, the labels indicate that the product is a "Body Wash / Gel lavant pour loe corps" and specify the volume as "250mL / 8.5 Fl.Oz." The bottles are positioned so that the labels are clearly visible, with the caps facing to the right.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Plouf
Plouf is a fresh and playful beauty brand that brings a touch of joy to skincare. Inspired by the carefree spirit of bath time (hence the name "Plouf"—the sound of jumping into water), the brand focuses on gentle, effective formulas with a fun twist. Think bright, minimalist packaging, delightful textures, and ingredients that leave skin feeling nourished and happy. Perfect for those who want straightforward skincare with a little bit of whimsy.
How does it fit into our "Green Beauty" standard?
-
-
-
Their bottles, made from 95% sugarcane, are carbon-neutral.
Plouf is a vibrant, feel-good skincare brand that turns everyday washing into a little moment of joy, so you can lather up guilt-free. A fuss-free, planet-friendly range for those who want their skincare to be both cheerful and green.
Let us know your experience with the brand below!
Wild
Wild natural deodorant refill in the Cherry Blossom scent. The refill comes in a pink box with a white label that reads "Wild Natural Deodorant Refill" and "Cherry Blossom." The packaging also features a green leaf icon alongside the text "Plastic-free refills" and "24-hour protection." The refill itself is a white cylindrical container with a green label stating "Wild Deodorant Refill e40g / 1.4 oz."
Image credits: brand
Country of Origin : UK
Parent Company: NA
Wild
Wild is designed to be kind to your skin and the planet. Housed in sleek, reusable cases, each product uses natural, skin-loving ingredients and comes in plastic-free, compostable refills. With a variety of refreshing scents, it’s an easy way to make your daily routine more sustainable, without compromising on quality or performance.
How does it fit into our "Green Beauty" standard?
-
Wild claims to be a cruelty free and vegan with no accreditation.
-
-
Wild is committed to using biodegradable packaging to reduce environmental impact.
Wild offers planet-friendly skincare that’s as kind to your skin as it is to the environment. Their vegan, cruelty-free products come in sleek, reusable cases with plastic-free, compostable refills, all made with natural ingredients. With refreshing scents and biodegradable packaging, it’s an effortless way to make your daily routine more sustainable without sacrificing quality.
Let us know your experience with the brand below!
Husk & Seed
A brown cardboard gift box is open, revealing two small white muslin bags containing two small jars of beauty products. Both jars are from the brand "Husk & Seed Botanical Skincare." The jar on the left is labelled “Ultra Protective Lip & Hand Balm,” and the jar on the right is labelled “Instant Hydration Body lm." The gift box is sitting on a light brown fabric surface. A sprig of white flowers is lying on the fabric surface. The gift box is a perfect present for someone who loves to pamper themselves.
Image credits: brand
Country of Origin : UK
Parent Company: NA
Husk & Seed
Husk & Seed has a unique brand story that reflects its commitment to quality and sustainability. The brand emphasises the journey from raw materials to finished products, showcasing its dedication to ethical sourcing and craftsmanship. Through its narrative, Husk & Seed connects with consumers who value authenticity and environmental responsibility.
How does it fit into our “Green Beauty” standard?
-
Husk & Seed is a Leaping Bunny-certified cruelty-free brand, whilst being 100% vegan (not accredited).
-
Husk & Seed uses naturally derived, recognisable ingredients, free from harsh chemicals and unnecessary alterations.
-
Husk & Seed uses aluminium Tins & Miron Glass Jars. They choose recycled cardboard boxes, starch packing peanuts and ensure that there isn’t any unnecessary extra packaging.
Husk & Seed stands out for its commitment to quality, sustainability, and ethical sourcing, offering consumers effective skincare solutions made from natural ingredients while prioritising environmental responsibility through eco-friendly packaging. By choosing Husk & Seed, customers not only care for their skin but also support a brand dedicated to integrity and transparency.
Let us know your experience with the brand below!
Gntl Skin
A light blue and green package of "Gntl Skin Wash" is lying on the ground, surrounded by white flowers and green leaves. The package is partially obscured by the foliage, with only the bottom half visible. The text "Skin Wash" is prominently displayed on the package, along with the brand name "Gntl." The background consists of a patch of earth covered in fallen leaves and branches. The overall image evokes a sense of tranquillity and natural beauty.
Image credits: brand
Country of Origin : USA
Parent Company: NA
Gntl Skin
Gntl Skin has a unique brand story that reflects its commitment to skincare and wellness. The brand was founded with the vision of creating effective, gentle products that cater to diverse skin types. By prioritising natural ingredients and sustainable practices, Gntl Skin aims to empower individuals to embrace their natural beauty while promoting healthy skin.
How does it fit into our “Green Beauty” standard?
-
Gntl Skin states that they are a cruelty-free and vegan brand, although both statements are yet to be verified by an accredited body.
-
Gntl Skin is clean (follows EU regulations) and already is GMP Certified.
-
Gntl Skin uses a biobased pouch and provides refills for their products.
Gntl Skin is dedicated to creating effective and gentle skincare products that prioritise natural ingredients and sustainability, empowering individuals to embrace their natural beauty while adhering to clean and cruelty-free practices. Their commitment to wellness is reflected in their GMP certification and innovative packaging solutions.
Let us know your experience with the brand below!
African Botanics
A trio of glass bottles containing body oils from the brand African Botanics. The bottles are arranged on a concrete platform against a white background. The bottle on the left contains Nourishing & Restorative Body Oil, the middle bottle contains Shimmering Gold Oil, and the right bottle contains Firming & Energising Body Oil. Each bottle features a black pump top and a black label with the brand name and product name. The body oils are a clear amber, a shimmering gold, and a clear brown.
Image credits: brand
Country of Origin : USA
Parent Company: NA
African Botanics
African Botanics has a unique brand story that highlights its deep connection to the rich biodiversity of Africa. The brand is dedicated to harnessing the power of indigenous plants and traditional knowledge, creating luxurious skincare products that celebrate the continent's natural heritage. Through sustainable practices and a commitment to quality, African Botanics aims to share the beauty and benefits of African flora with the world.
How does it fit into our “Green Beauty” standard?
-
African Botanics products are Ethical Elephant cruelty-free and vegan.
-
African Botanics adhere to the highest GMP manufacturing standards, and their formulas are created without unnecessary fillers or potentially harmful ingredients. All of African Botanics products are free from parabens, silicones, phthalates, mineral oil, artificial fragrance, colourants, and SLS.
-
African Botanics's carbon footprint initiatives include implementing recyclable packaging, and working with reforestation programs. Additionally, they pledge to source mica ethically.
African Botanics stands out for its commitment to celebrating Africa's rich biodiversity through luxurious, sustainable skincare products that prioritise quality and ethical practices. By harnessing indigenous plants and traditional knowledge, the brand not only promotes the continent's natural heritage but also ensures its products are cruelty-free and environmentally responsible.
Let us know your experience with the brand below!
Susanne Kaufmann
A collection of skincare products from the brand Susanne Kaufmann are arranged on a white background. The products include a nourishing day cream, a hyaluronic serum, a purifying cleansing gel, and a rejuvenating eye cream. The bottles are all white and amber-coloured glass with sleek, modern designs. The products are arranged in a visually appealing composition, showcasing the brand's commitment to high-quality skincare. The image evokes a sense of luxury and sophistication, highlighting the premium nature of the Susanne Kaufmann line.
Image credits: brand
Country of Origin : Austria
Parent Company: NA
Susanne Kaufmann
The Susanne Kaufmann brand is rooted in a deep appreciation for nature, wellness, and holistic beauty. Founded by Susanne Kaufmann in 2003, the brand emerged from her desire to create high-quality skincare products that harness the power of natural ingredients. The story of Susanne Kaufmann is intertwined with her upbringing in the Bregenz Forest, a picturesque region in Austria known for its rich biodiversity and pristine environment.
How does it fit into our “Green Beauty” standard?
-
Susanne Kaufmann states that they are a cruelty-free, although that statement is yet to be verified by an accredited body.
-
-
Susanne Kaufmann provides refills for their products.
The Susanne Kaufmann brand emphasises a commitment to nature and holistic beauty through high-quality, natural skincare products, reflecting the founder's deep connection to her Austrian roots. While the brand claims to be cruelty-free and offers refill options, the verification of this claim remains pending.
Let us know your experience with the brand below!